The Visibility Shift with Ellie Steinbrink
Welcome to The Visibility Shift, the podcast where style becomes your most powerful strategy for being seen, standing out, and leading boldly. I'm Ellie Steinbrink, stylist and personal brand coach, and if you've ever thought, "My style just isn't working anymore," take this as your sign. You're ready for your next level.
Instead of launching into a panicked shopping spree, what you really need is a strategy. A style strategy that reflects where you're headed, not who you used to be or who you think you need to be to fit in.
I'm here for the ambitious woman who's evolving. Maybe you're a founder, a speaker, a leader, or someone who's becoming more visible in your role. The opportunities are getting more exciting, the stages are getting bigger, but when you walk into your closet, you suddenly feel off, like you've outgrown it, like it represents a past version of you.
We go beyond outfits and dive into the real strategies that elevate your presence, so your outer image reflects your inner power. Style from the inside out. Self-leadership through style. What it takes to create a strategy that's unique to you without losing yourself along the way.
When your style aligns with your brand and your vision, everything shifts. You lead with more presence, you attract the right opportunities and clients, and you fully step into the woman you're becoming. Showing up as yourself is the most strategic thing you can do.
New episodes drop twice weekly. Ready to stop second-guessing and start showing up as the leader you are? Let's get visible.
The Visibility Shift with Ellie Steinbrink
Stop Panic Shopping and Start Building Your Style Strategy
Does this sound familiar? A big event lands on your calendar, and you’re panicked because nothing in your wardrobe feels right. So you embark on a desperate shopping spree, hoping to find the perfect solution.
We all get the impulse to shop our way to clarity, but it’s a short-term fix that rarely delivers the long-term alignment and confidence we crave. Instead, the key lies in building a style strategy that’ll transform your relationship with your closet and create a wardrobe that reflects who you are and are becoming.
In this episode of The Visibility Shift, you'll discover why panic shopping is a distraction that leads to more confusion and frustration. I’ll reveal the pitfalls of retail marketing that contribute to that feeling of misalignment and take you further away from your goal, shift your perspective on what true style transformation entails, and discuss the foundational steps to cultivate a wardrobe that truly serves your authentic self.
1:00 – Why shopping shouldn’t be the starting point for your style transformation
2:38 – The common trap you can fall into when a significant event occurs
7:22 – How the retail environment manipulates you to stray away from your personal style
13:21 – A glimpse into the three-part style strategy I go through with clients to provide clarity, confidence, and alignment
15:16 – How style visioning helps you define who you’re becoming and what you want to wear
19:03 – Style applications and tools to help you make intentional choices about your wardrobe
20:15 – The most transformative step to help identify what’s blocking you from embracing your desired style
21:40 – The psychological benefits of being more intentional in your shopping
25:12 – A few reminders for when you’re tempted to panic shop
Mentioned In Stop Panic Shopping and Start Building Your Style Strategy
How Natalee Shimerdla Broke Free From the Style Rules
How Brooke Janousek Went From Compliments to True Confidence
Your Body Isn’t the Problem, Your Strategy Is